Lead Zen

Dealer Website for Independent Used‑Car Dealers

Used‑car dealer websites that actually help you sell cars.

The Lead Zen Dealer Website is a clean, modern website built specifically for independent used‑car dealers and small used‑car lots. Show your inventory clearly, look professional on any phone, and send every web lead somewhere your team will actually see it.

  • Modern, mobile‑first design tuned for used‑car dealerships
  • Inventory, photos, and pricing you can keep up‑to‑date yourself
  • Lead forms that feed straight into your follow‑up process (or into the Lead Zen CRM bundle)

Built for independent used‑car dealers – not big auto groups. If it doesn't help you look better and capture more leads in 60 days, you walk away.

The problem with most used‑car dealer websites

Small independent dealers don't need a giant OEM template or an expensive agency. You need a simple used‑car dealer website that stays up‑to‑date and actually sends you leads.

Outdated or generic templates

Many independent used‑car dealers are stuck with sites that look 10 years old, load slowly, or don't work well on phones. That's where most of your customers are browsing.

Inventory never matches reality

When every price change or new arrival requires emailing a web guy, your site is always behind. Customers see cars that are already gone and miss the ones that just landed.

Leads going to a black hole

Website forms that email a random inbox nobody checks don't cut it. You need a dealer website for used‑car dealers that puts leads where your team will actually follow up.

A dealer website built around a 50–100 car lot

The Lead Zen Dealer Website is designed for independent used‑car dealers who want a site that looks sharp, is easy to update, and works hand‑in‑hand with how you actually sell cars.

Clean, mobile‑first design

Your used‑car dealership website will look good on phones, tablets, and desktops. Inventory is easy to browse, photos look sharp, and customers can find what they want without getting lost.

Inventory and photos you can manage

Add, remove, and update vehicles, photos, and pricing without waiting on a third party. Keep your used‑car dealer website in sync with what's actually on your lot.

Lead forms that get read

Simple "I'm interested" and "Schedule a test drive" forms that send leads directly into your follow‑up process – or, if you use the Lead Zen CRM bundle, straight into your daily AI‑powered follow‑up queue.

Local SEO foundations

Clear structure, fast loading, and content tuned to independent used‑car dealers give your site a solid base for local search. Customers in your area can actually find you when they search.

Works great alone. Even better with Lead Zen CRM.

You can use the Lead Zen Dealer Website by itself, or bundle it with the Lead Zen CRM for independent used‑car dealers to keep everything in one place from first web lead to sold unit.

Website‑only option

If you just need a better used‑car dealer website, you can run it on its own. We'll set up your site, help you get your initial inventory online, and make sure leads go where you want them to go.

Bundle with Lead Zen CRM

When you're ready, add the Lead Zen CRM and have web leads flow straight into your sales team's daily follow‑up list. One system from website visit to sold car, built for small independent dealers.

One partner to call

Instead of one company for your site and another for your CRM, you have a single point of contact. Changes, tweaks, and support all come from the same place.

Simple pricing for dealer websites

If your Lead Zen Dealer Website helps you sell just one extra car a month, it more than pays for itself.

Lead Zen Dealer Website

$200 / month

  • Modern used‑car dealer website
  • Mobile‑first design and inventory pages
  • Inventory + photo management tools
  • Lead forms wired to your follow‑up process

Add Lead Zen CRM

+$400 / month

  • CRM for independent used‑car dealers
  • AI‑powered follow‑up engine
  • Sales & manager dashboards
  • Desk log and basic reporting

Bundle – Most Popular

$500 / month

Best value
  • Lead Zen CRM + Lead Zen Dealer Website
  • One system from web lead to sold
  • Priority onboarding and support

No long‑term contract. 60‑day paid trial. If it's not a fit in the first 30 days, we'll cancel and help you export your data.

Ready for a dealer website that matches your lot?

Book a short walkthrough and see what a Lead Zen Dealer Website could look like for your independent used‑car dealership. We'll walk through inventory, photos, and lead capture using real examples from lots like yours.

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